Oxford University Press, 1999. — 274 p. What is a meme? First coined by Richard Dawkins in 'The Selfish Gene', a meme is any idea, behavior, or skill that can be transferred from one person to another by imitation: stories, fashions, inventions, recipes, songs, ways of plowing a field or throwing a baseball or making a sculpture. Strange creatures. Universal Darwinism. The...
Cambridge: Cambridge University Press. – 2005. – 239 p. Culture is a unique and fascinating aspect of the human species. How did it emerge and how does it develop? Richard Dawkins has suggested that culture evolves and that memes are the cultural replicators, subject to variation and selection in just the same way as genes are in the biological world. In this sense human...