Axandra team. Successful Advertising with Google AdWords

Axandra, 2005. - 157 p.Because Google's AdWords program is so popular, the competition is fierce. It has become difficult to find affordable keywords and it has become even more difficult to write ads that return a positive ROI (return on investment). Our new compendium Successful Advertising with Google AdWords shows you how to get new and targeted visitors while lowering your advertising costs. We tell you how to find affordable keywords, how to write successful ads and how to increase the effectiveness of your AdWords ads. Click through rates of up to 6% are not unusual after reading the compendium.