Gambescia Stephen F., Bastani Sylvia V., Melgary Bruce (eds.) The Healthcare Nonprofit: Keys to Effective Management

Health Administration Press, 2019. — 1129 p. — ISBN: 9781640551077Health-related nonprofit organizations reflect a unique and enduring aspect of the American character, rooted in the concepts of charity and fraternity. Much has changed in the nonprofit sector since the days of Benjamin Franklin and the founding of the Pennsylvania Hospital, but nothing has replaced the dedication, creativity, and hard work of leaders, managers, and volunteers striving to improve the human condition.The Healthcare Nonprofit: Keys to Effective Management assists leaders and managers as they uphold the nonprofit tradition across a challenging and ever-evolving healthcare and public health landscape. It explores the nature and extent of nonprofit activity in the United States, establishing key principles while noting the impact of economic, sociocultural, and technological trends. The chapters of The Healthcare Nonprofit, written by accomplished leaders in the field, present essential concepts and principles, as well as more detailed commentary to foster deeper understanding. Ultimately, the book seeks to provide readers with the knowledge and tools they need to begin, run, and sustain effective nonprofit organizations that have a meaningful impact on the people they serve.Nature and Extent of Nonprofit Organizations in American Society
Mission Matters
Good Governance
Programs and Services: The Heart and Soul of the Health Nonprofit
Managing the People Who Run Nonprofit Organizations
Managing Volunteers
Basic Legal and Regulatory Issues for Nonprofits
Program Evaluation
No Margin, No Mission: Fundraising for Nonprofit Health Organizations
The Art and Science of Special Events
The High-Touch Relationship: Understanding Transformational Giving
The Role of Principal and Major Gifts in Healthcare Organizations
Advocating for Your Cause
Marketing Basics and Preparation
Marketing Tools and Techniques
Getting Your Message Out on Social Media
Mismanagement, Misdemeanors, and Crimes
Crisis Communications: Anticipating and Reducing Risk to Protect Your Reputation
Leadership in Today's Nonprofit Organization