London (UK): Hearst Magazines UK. — 218 p. — ISSN: 0951-8622.
Prima delivers real life guidance, inspiration & ideas to simplify the lives of modern woman today. In Prima Magazine there is something for everyone - advice on how to look and feel your best, time and money saving solutions, quick and easy food, beautiful homes and gardens, and above all everything you need to get the most out of life. Prima addresses the emotional needs of everyday women, covering issues relevant to every life stage, through shared experiences and real life inspiration and advice. Its tone is supportive, warm, helpful and fun, with a positive approach to life and a modern point of view.
Prima is the ultimate affordable lifestyle brand for today’s busy, savvy women. Bright, enthusiastic and fun, the Prima reader looks for and finds a unique mix of fashion and beauty inspiration, smart advice, great cookery, crafting and entertainment ideas, plus success stories of real women like her, in her favourite magazine, at its shows and events, on its social media platforms.