Amherst Media, Inc. 2011.- 160 p.
ISBN: 1608952592
The Digital Photographer's Guide to Success in Maternity and Baby Portraiture
Acknowledging that there is much more to building a successful photography business than taking great pictures, this manual shows how to build and run a thriving boutique baby photography studio. All aspects of the business end of a studio are explained, from designing an advertising campaign and planning a successful sales cycle to establishing effective operational and customer service processes