Freiburg: Smashing Media, 2012. — 242 p. — ISBN: 978-3-943075-24-3.
Among the most important ingredients for successful Web designs are creativity, planning, coding and design skills. However, many people forget that various psychological factors also play an important role when making design decisions.
Psychology of Web Design gives you insights on how the human brain deals with different elements, colors, contrast, symmetry and balance. Combining the usability guidelines from Maslow's pyramid will surely help you design closer to your audience’s desires.
Persuasion Triggers In Web Design
Designing For A Hierarchy Of Needs
Designing For The Mind
10 Useful Usability Findings And Guidelines
30 Usability Issues To Be Aware Of
Designing For Start-Ups: How To Deliver The Message Across
Color Theory For Designers - Part 1
Color Theory For Designers - Part 2
Color Theory For Designers - Part 3