Scott Fox. e-Riches 2.0: Next-Generation Marketing Strategies for Making Millions Online

AMACOM, 2009. — 336 p. — ISBN: 978-0814414620.The social media marketing revolution is here. Whether you're operating an online business or are looking to expand the Internet presence of your brick-and-mortar company, you need surefire marketing techniques if you want to keep your customer base growing and make the kind of money you deserve. This title features inspiring and instructive success stories, as well as easy-to-implement, step-by-step methods for success with Facebook, Twitter, podcasting, YouTube, blogs, and more. Packed with simple money-making secrets for Web 2.0, this book provides powerful social media marketing strategies to help you profit from the next generation of business.