Mertic J. Building on SugarCRM

O’Reilly Media, 2011. - 68 p.In the crowded field of customer relationship management (CRM) systems, SugarCRM stands out — not only for its modular design, but also for the ease with which you can develop, customize, and extend your CRM applications. This concise book provides a thorough overview of the development tools and APIs available in SugarCRM 6.2, showing both developers and nondevelopers alike how to use them to build a sample application step-by-step.You'll learn how to bend and twist SugarCRM’s extensible MVC framework to create custom applications, including solutions for automating your business that go beyond traditional CRMs.- Learn how SugarCRM modules interact with one another through data relationships
- Build your CRM application with SugarCRM’s GUI developer tools — without touching code
- Use built-in design templates with Module Builder to design new CRM modules
- Customize modules with the Studio tool to add new fields or additional relationships between modules
- Automate common and tedious tasks within your application, using custom PHP code with SugarCRM's powerful API
- Integrate external applications into your CRM solution through SugarCRM's web services API