2nd edition. — GMB Publishing Ltd, UK., 2008. — 402 p. — ISBN: 978-1-84673-034-4.
This book is vital source of reference and advice to all international traders. It would be intresting to students studying for the International Trade examinations. It helps to grasp all aspects of international trade as depicted in the context of the book.
Andy Nemes FIEx,
National Chairman, The Institute of Export.
The Global Economy.The rationale for foreign trade and its organization.
Balance of payments - measurement and management.
Patterns of world trade.
International Marketing - principles and practice.Principles.
Methods of market research.
The marketing plan.
Distribution.
The Legal Environment.An overview of UK law.
The law of contract.
Sale of goods in international trade.
EU competition law.
Law of agency.
The Export Order Process.The export office.
The export quotation.
International Transport.Modes of international transport.
Packing and marking.
Transport documentation.
Customs Controls.Export procedures and documents.
Import procedures and documents.
Risk Management.Cargo (marine) insurance.
Credit insurance.
Exchange risk management.
Export Finance.Business finance.
International payment methods.
Documentary letters of credit.
New Horizons.ICT and export documentation.
Global trading trends.
Web sites for exporters.
Chambers of commerce and business associations.
SITPRO Top Form standard documents.